
As we end the year, it’s appropriate to pause
and thank customers for their valuable business, trust
and support. While the holidays can be a hectic time,
we shouldn’t lose sight of their true meaning—gratitude,
giving and charity.
SanMar recognizes the importance of giving. With our
Customer
Donation Fund, we support our customers’ charitable
efforts in their communities through the donation of apparel
and accessories. I feel strongly about our corporate stewardship
and we’re proud to support our customers in their
charitable efforts. (
Click here to learn more about the
Customer Donation Fund.)
Remembering the people who have helped your business grow
is not only appropriate, it makes good business sense.
But business gift giving can be difficult. In fact, in
an Office Depot, Inc. survey conducted last year, nearly
half of the 2,500 respondents said finding the perfect
gifts for family, friends, and colleagues was the “most
challenging aspect of the season.”
Our feature article in this holiday edition of
Fabric gives you useful tips to help ensure your gifts delight
those who receive them and reflect well on you and your
business.
And once you’ve chosen your gift, don’t overlook
presentation. In our Marketing Tools spotlight, we give
you all the facts you need to know about our gift boxes.
And best of all? It’s a free service! (See article
for full details.)
Thank you for your business and support this year. I wish
you and your family the very best this holiday season
and a prosperous 2008.
All the best,

Marty Lott
President
P.S. Keep your suggestions and ideas coming in for future issues of Fabric! Email our editor at martinhamilton@sanmar.com. We’d love to hear from you!